This year already has shown us a few new trends, here are a few more that you should keep your eye out for:
- Groceries at a Click: Stores are making it easier for shoppers to use their computers and their mobile phones to shop for groceries. Shoppers are increasingly using the Web to plan meals, make grocery lists, stick to a budget, use coupons, and conveniently order food items for delivery OR Pick-Up curbside.
o This trend applies to Millennials who are spending more of their time doing what they love/pursing a career, as well as to multitasking parents.
- · Seeds: Newly trendy for being pint-sized nutritional powerhouses, seeds contain a number of nutrients in a figure-friendly package. Your readers may know about flax, chia and hemp, but the new seed on the block is wheat germ, derived from the most nutrient-dense part of the wheat kernel and packed with vitamin E, folic acid, phosphorus, thiamin, zinc, magnesium, as well as essential fatty acids, B vitamins and fiber.
- · Eating Local: According to the USDA, the number of Farmers’ Markets in the US has increased over 30% from 2010 – 2013 (source) indicating an increasing interest in eating local foods. Ball canning products help consumers preserve their favorite foods to enjoy year round!
- · Black Soybeans: Recently touted as an emerging superfood by Dr. Oz for its weight loss and cholesterol lowering properties, Black Soybeans are one of the year’s hottest functional ingredients.
- · Protein Packed Foods: According to research group Mintel, 87% of US consumers identify protein as an important food attribute. If you plan to cover protein-rich foods in 2014, 360PR clients Stonyfield Greek yogurt and Balance bar might be a fit.
What are some trends that you have tried out or heard about already this year???